by Farid H. Lian (Phd) (Author)

True to Label, this book is a compendium of project feasibility studies. It particularly addresses the hands-on aspects of the trade, by providing explanations followed by worked out examples of analysis. The tendency in this book is towards expanding on the chapters concerning market study and financial feasibility. Quantitative analysis in the book largely prevails over the mere qualitative and descriptive approach, especially in calculating universal metrics that set a clear-cut demarcation between viable and non-viable business propositions.