{"product_id":"advancing-the-common-good-strategies-for-businesses-governments-and-nonprofits-paperback","title":"Advancing the Common Good: Strategies for Businesses, Governments, and Nonprofits - Paperback","description":"\u003cp\u003eby \u003cb\u003ePhilip Kotler\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThese inspiring stories of prominent reformers fighting for the Common Good help concerned readers and voters recognize which actions and proposals will substantially elevate the happiness and well-being of citizens.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003ePhilip Kotler describes how today's society is in a state of \"durable disorder,\" with authoritarianism on the rise and democracy on the decline around the world. He highlights the role of the Common Good and offers readers a guide to fortifying democratic values and creating organizations that pursue a better vision of the world. This text is essential for: \u003cbr\u003e\u003cbr\u003ePublic citizens who want to help solve their community's problems\u003cbr\u003e\u003cbr\u003eBusinesses that want to contribute to the public good\u003cbr\u003e\u003cbr\u003eGovernment agencies aiming to improve services and innovations\u003cbr\u003e\u003cbr\u003eNonprofit organizations dedicated to meeting public needs\u003cbr\u003e\u003cbr\u003eKotler details tools for public action used by luminaries such as Martin Luther King Jr., Susan B. Anthony, Rachel Carson, and Nelson Mandela, describing the advances these reformers achieved and mapping out strategies for delivering \"the greatest good for the greatest number.\"\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003cb\u003ePhilip Kotler\u003c\/b\u003e is emeritus S.C. Johnson \u0026amp; Son Distinguished Professor of International Marketing at the Kellogg School of Management, Northwestern University, USA. He has published over seventy books on marketing, business, and society.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 196\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.42 x 9.21 x 6.14 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e May 30, 2024\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":51748400136480,"sku":"9798765126257","price":64.71,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/9764\/5344\/files\/55ab4bda713736b75a500358dea1546b_dba9d797-2914-482d-be74-71d5143d9dff.webp?v=1779909267","url":"https:\/\/ebocreations.com\/products\/advancing-the-common-good-strategies-for-businesses-governments-and-nonprofits-paperback","provider":"The E-Book Oasis LLC","version":"1.0","type":"link"}