{"product_id":"ametora-how-japan-saved-american-style-hardcover","title":"Ametora: How Japan Saved American Style - Hardcover","description":"\u003cp\u003eby \u003cb\u003eW. David Marx\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003cb\u003e\"A fascinating cultural history\" (\u003ci\u003ePeople\u003c\/i\u003e) of how Japan adopted and ultimately revived traditional American fashion \u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e A strange thing has happened over the last two decades: the world has come to believe that the most \"authentic\" American garments are those made in Japan. From high-end denim to oxford button-downs, Japanese brands such as UNIQLO, Kamakura Shirts, Beams, and Kapital have built their global businesses by creating the highest-quality versions of classic American casual garments--a style known in Japan as \u003ci\u003eametora\u003c\/i\u003e, or \"American traditional.\" \u003cp\u003e\u003c\/p\u003e In \u003ci\u003eAmetora\u003c\/i\u003e, cultural historian W. David Marx traces the Japanese assimilation of American fashion over the past 150 years. Now updated with a new afterword covering the last decade, \u003ci\u003eAmetora \u003c\/i\u003eshows how Japanese trendsetters and entrepreneurs mimicked, adapted, imported, and ultimately perfected American style, dramatically reshaping not only Japan's culture but also our own.\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003cb\u003eW. David Marx \u003c\/b\u003eis a writer on culture, fashion, and music. He is the author of \u003ci\u003eStatus and Culture: How Our Desire for Social Rank Creates Taste, Identity, Art, Fashion, and Constant Change\u003c\/i\u003e. A former editor of the Tokyo-New York street culture magazine \u003ci\u003eTokion\u003c\/i\u003e, his work has appeared in \u003ci\u003eVox\u003c\/i\u003e, \u003ci\u003ePopeye\u003c\/i\u003e, NewYorker.com, and \u003ci\u003eLapham's Quarterly\u003c\/i\u003e. He lives in Tokyo.\u003c\/p\u003e\n        \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 304\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 1 x 8.3 x 5.8 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e September 26, 2023\u003c\/div\u003e\n            ","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":51764503019808,"sku":"9781541604339","price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/9764\/5344\/files\/c2089e2ad7c924d1a6b770a4e11788ea.webp?v=1780250199","url":"https:\/\/ebocreations.com\/products\/ametora-how-japan-saved-american-style-hardcover","provider":"The E-Book Oasis LLC","version":"1.0","type":"link"}