{"product_id":"an-mba-in-a-book-everything-you-need-to-know-to-master-business-in-one-book-paperback","title":"An MBA in a Book: Everything You Need to Know to Master Business - In One Book! - Paperback","description":"\u003cp\u003eby \u003cb\u003eXander Cansell\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThis highly-visual full-color guide covers everything taught on an MBA course, perfect for MBA students, business managers and aspiring entrepreneurs. \u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e Filled with flow diagrams, timelines, case studies and infographics, this accessible book presents information in an easy-to-digest way. It covers the curriculum taught in all the top business schools around the world, including economics, strategy and marketing, with real-life examples to show the theory in practice. \u003cp\u003e\u003c\/p\u003e Chapters include: \u003cbr\u003e - \u003cb\u003eMicro \u0026amp; Macroeconomics\u003c\/b\u003e supply and demand, GDP, monetary policy...\u003cbr\u003e- \u003cb\u003eData Analysis \u0026amp; Statistics\u003c\/b\u003e data collection, probability distributions, P-values...\u003cbr\u003e- \u003cb\u003eMarketing \u0026amp; Setting Prices\u003c\/b\u003e brand development, pricing, digital marketing... \u003cbr\u003e- \u003cb\u003eStrategy\u003c\/b\u003e strategic analysis, international strategy, the value chain... \u003cp\u003e\u003c\/p\u003e This is the perfect guide to help you achieve a successful career in business management. \u003cp\u003e\u003c\/p\u003e \u003cb\u003eABOUT THE SERIES: \u003c\/b\u003eGet the knowledge of a degree for the price of a book with Arcturus Publishing's \u003ci\u003eA\u003c\/i\u003e \u003ci\u003eDegree in a Book \u003c\/i\u003eseries. Written by experts in their fields, these highly visual guides feature flow diagrams, infographics, handy timelines, information boxes, feature spreads and margin annotations, allowing readers to get to grips with complex subjects in no time.\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003cb\u003eXander Cansell \u003c\/b\u003espent a number of years working in publishing before completing an Executive MBA. He is now active in the business world as a business consultant, with experience building digital projects, developing commercial web applications and consulting at exciting startups.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 256\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.91 x 9.89 x 8.68 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e August 15, 2023\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":51764823130400,"sku":"9781398826106","price":24.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/9764\/5344\/files\/cf053af29fb52b274c44843c9d898cef.webp?v=1780255728","url":"https:\/\/ebocreations.com\/products\/an-mba-in-a-book-everything-you-need-to-know-to-master-business-in-one-book-paperback","provider":"The E-Book Oasis LLC","version":"1.0","type":"link"}