{"product_id":"ancient-wisdom-for-modern-campaigns-lessons-from-sun-tzus-art-of-war-paperback","title":"Ancient Wisdom for Modern Campaigns: Lessons from Sun Tzu's Art of War - Paperback","description":"\u003cp\u003eby \u003cb\u003eCaitlin Huxley\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003cb\u003eFeatured in Campaigns \u0026amp; Elections and on The Business of Politics Show.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eThe advice handed down by the Chinese general Sun Tzu in \"\u003ci\u003eThe Art of War\u003c\/i\u003e\" is surprisingly practical. Strategic principles such as planning, precise timing, and gaining the advantage are just as important to modern political campaigns as they were 2000 years ago. In \"\u003ci\u003eAncient Wisdom for Modern Campaigns\u003c\/i\u003e,\" Caitlin Huxley, a campaign strategist with over 15 years of experience, translates the ancient time-honored wisdom and shares relevant personal stories from the campaign trail, taking candidates through the process of planning, organizing, and winning political campaigns using these proven methods. \u003cp\u003e\u003c\/p\u003eHuxley's extensive experience ensures that this book provides specific strategies and tools for addressing contemporary campaign challenges, including voter engagement, digital marketing, and resource management. Each chapter focuses on a different aspect of Sun Tzu's \"\u003ci\u003eArt of War\u003c\/i\u003e,\" translating them into actionable tactics for contemporary political campaigns. By integrating Sun Tzu's timeless wisdom along with quotes from Roosevelt, Machiavelli, Clausewitz, and more, this book is a versatile guide, as applicable to military warfare as politics-whether you're running for president or local office.\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 182\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.39 x 9 x 6 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e October 08, 2023\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":51773779640608,"sku":"9798989073702","price":26.98,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/9764\/5344\/files\/b749436985d2ddeac206d33d6e05fbf5_bdea1f5a-2b2d-412f-bf34-7f5ddccd4be0.webp?v=1780432624","url":"https:\/\/ebocreations.com\/products\/ancient-wisdom-for-modern-campaigns-lessons-from-sun-tzus-art-of-war-paperback","provider":"The E-Book Oasis LLC","version":"1.0","type":"link"}