{"product_id":"b2b-ecommerce-masterplan-how-to-make-wholesale-ecommerce-a-key-part-of-your-business-to-business-sales-growth-paperback","title":"B2B eCommerce MasterPlan: How to Make Wholesale eCommerce A Key Part of Your Business to Business Sales Growth - Paperback","description":"\u003cp\u003eby \u003cb\u003ePaul Dorey\u003c\/b\u003e (Foreword by), \u003cb\u003eChloe Thomas\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWhether you're a wholesaler looking to start selling to your customers online, a manufacturer wanting to increase the orders coming through your website, or an online retailer looking to branch out into B2B sales - this book will take you through the key stages to making B2B eCommerce a success for your business.\u003c\/p\u003e\u003cp\u003eIt will take you through the four Stages to success: \u003c\/p\u003e\u003col\u003e\n\u003cli\u003eShould You Add eCommerce to Your Business?\u003c\/li\u003e\n\u003cli\u003eGetting Everyone and Everything Ready\u003c\/li\u003e\n\u003cli\u003eMaking the Website a Reality\u003c\/li\u003e\n\u003cli\u003eMaking B2B eCommerce a Success: Site Launch and Ongoing Marketing\u003c\/li\u003e\n\u003c\/ol\u003e\u003cp\u003ePlus lots of \u003cstrong\u003ecase studies\u003c\/strong\u003e and \u003cstrong\u003e2 bonus chapters\u003c\/strong\u003e covering what successful websites need and if B2C eCommerce is for you.\u003c\/p\u003e\u003cp\u003eSupport materials and workbooks available free online.\u003c\/p\u003e\u003cp\u003eThis is the fifth eCommerce book from author Chlo  Thomas. International Speaker, Podcast Host, Bestselling Author and eCommerce Advisor - Chlo  has been working in eCommerce since 2003, always focused on how to increase orders cost effectively. In this book she turns her attention to the B2B eCommerce sector.\u003c\/p\u003e\u003cstrong\u003eReviews: \u003c\/strong\u003e\u003cp\u003e\"Embarking on your eCommerce journey as any type of business can be incredibly daunting. But B2B eCommerce MasterPlan clearly and thoroughly \u003cstrong\u003elays out everything you need to know\u003c\/strong\u003e to get started adding this important new revenue stream to your business.\"\u003c\/p\u003e\u003cp\u003e\u003cem\u003eNeil Cocker - CEO, Ramp, ramptshirts.com\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\"\u003cstrong\u003eIf you're selling goods B2B and you're not doing it online, you should be\u003c\/strong\u003e and Chloe's most recent book explains why. This book contains all the information you need to make informed decisions and be confident you're heading in the right direction.\"\u003c\/p\u003e\u003cp\u003e\u003cem\u003eSteve Nixon, Dayex, Ecommerce Manager, dayex.co.uk\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\"The book is structured in such a way it becomes \u003cstrong\u003ethe blueprint to building a B2B website\u003c\/strong\u003e the correct way and walks you through all the successes and pitfalls you will face on your journey. \u003cstrong\u003eIt will definitely save you time, money, and loads of stress\u003c\/strong\u003e. Chloe is an excellent author and eCommerce Guru and this book is testimony to her ongoing success.\"\u003c\/p\u003e\u003cp\u003e\u003cem\u003eRob Boyle, Digital Marketing Manager, qualtexuk.com\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\"As a 10 year veteran of B2B ecommerce with multiple online stores, this book made me chuckle with the honesty and the real-life advice.\u003c\/p\u003e\u003cp\u003e\"In fact, some of (what I thought were) my own personal trade secrets are now listed in the book for everyone to know. It took me years to figure those out. Please don't let my competitors read it.\u003c\/p\u003e\u003cp\u003e\"\u003cstrong\u003eThis book is a godsend\u003c\/strong\u003e as it covers all ends of the process without any fluff. If you don't have a successful B2B online presence, \u003cstrong\u003eyou MUST have Chloe's book\u003c\/strong\u003e.\"\u003c\/p\u003e\u003cp\u003e\u003cem\u003eJon Butt, Managing Director, FireProtectionOnline.co.uk\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\"Those that are in B2B businesses know that B2B eCommerce truly is different than B2C eCommerce. In B2B, we have complex customers, complex products, and we have complex systems. This book \u003cstrong\u003edoes a fantastic job of detailing the reasons and tactics behind building and operating a B2B eCommerce site. I was incredibly impressed by the depth and case studies\u003c\/strong\u003e.\"\u003c\/p\u003e\u003cp\u003e\u003cem\u003eJustin King, founder, eCommerceandB2B.com, Senior Partner at B2X Partners\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\"As someone who has had a B2B ecommerce website for many years is and is now on version four I know how full of expensive pitfalls the process can be. \u003cstrong\u003eChloe has written an invaluable guide to these pitfalls and how to avoid them. Do not even begin the process without reading this book\u003c\/strong\u003e.\"\u003c\/p\u003e\u003cp\u003e\u003cem\u003eKate Turner, Founder, Partypacks.co.uk\u003c\/em\u003e\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 262\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.55 x 9 x 6 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e October 18, 2017\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":51794708136224,"sku":"9781999878801","price":26.98,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/9764\/5344\/files\/b8f322e536c5a93daa4abb922a4e4c69.webp?v=1780731574","url":"https:\/\/ebocreations.com\/products\/b2b-ecommerce-masterplan-how-to-make-wholesale-ecommerce-a-key-part-of-your-business-to-business-sales-growth-paperback","provider":"The E-Book Oasis LLC","version":"1.0","type":"link"}