Coffee's for Closers: The Best Real Life Sales Book You'll Ever Read - Hardcover
$24.95
by Tony Morris (Author)
Practical, real-world sales advice you can apply immediately to improve your numbers
In Coffee's For Closers: The Best Real Life Sales Book You'll Ever Read, veteran sales leader and coach Tony Morris delivers a can't-miss, hands-on guide to becoming the best salesperson you can be. This is not a book filled with high-level theories - rather it is a book that offers innovative and easy-to-understand sales techniques you can apply immediately and integrate into your daily life as a salesperson.
In the book, you'll explore tried-and-true, step-by-step tutorials on getting past gatekeepers, cold-calling, questioning, listening to customers, and crafting airtight proposals. You'll also find:
- Expert tips on gaining commitment and closing, as well as advice on how to handle prospects' objections and stalling tactics
- Ways to generate leads, build rapport with customers, prepare for your next sales call, and even manage your time wisely
- Strategies for handling rejection - a frequently encountered experience for every salesperson
A practical blueprint for sales success that is heavily informed by real-world experience and commonsense, Coffee's For Closers will become one of those essential resources you rely on to inform your everyday approach to sales.
Front Jacket
In Coffee's For Closers: The Best Real-Life Sales Book You'll Ever Read, veteran sales leader and coach Tony Morris delivers a practical and hands-on guide to dramatically improving your approach to sales. The book is an authentic collection of effective advice borne out of the thousands of hours the author has spent closing actual sales and training real salespeople in the art and science of selling to prospects.
The author wastes no time with high-level theory or abstraction, choosing instead to offer tried-and-true, step-by-step tutorials on sales tactics built by and for frontline sales professionals. You'll learn how to get past gatekeepers, conduct an effective cold-call, question prospects, listen to your customers, and craft an airtight proposal that's impossible to say no to. From expert tips on gaining commitment and closing to handling objections, dodging stall tactics, generating leads, building rapport, and more, Coffee's For Closers is a detailed blueprint for sales success that's guaranteed to become a well-worn desk companion for salespeople everywhere.
Perfect for salespeople, sales team leaders, and sales coaches, Coffee's For Closers is the tactical how-to sales guide that sales professionals everywhere have been waiting for.
Back Jacket
PRACTICAL SALES ADVICE INFORMED BY REAL-WORLD EXPERIENCE AND COMMON SENSE CRAFTED FOR FRONTLINE SALES PROFESSIONALS
Coffee's For Closers: The Best Real-Life Sales Book You'll Ever Read is jam packed full of practical tools, tips, and techniques on how to become a top sales performer. Veteran sales leader and coach, Tony Morris, delivers essential advice culled from thousands of hours closing sales in the real world and training thousands of high performing salespeople. Every idea Tony shares in this book can be implemented immediately, and you will see instant results. If you are in a sales role or lead a sales team, this book provides hundreds of ideas that will help catapult you and your sales teams' figures.
This book has no theory; it is filled with anecdotes, strategies, and ideas that will give you an unfair advantage over your peers and competitors. It covers every stage of the sales journey, from how to prepare for a call, how to build an instant rapport, how to ask the right questions and how to listen to what is not even shared. You'll learn how to close without being seen as pushy and combat every objection you'll ever get--as well as generate a consistent flow of leads and referrals.
Having interviewed the best sales professionals in the world on his podcast, 'Confessions of a Serial Seller', Tony has codified the blueprint of what makes a world class sales professional. If you are in sales or a sales leader, this book will be your secret weapon to success.
Estimated delivery: June 12 - June 15, 2026
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