{"product_id":"cross-media-communications-an-introduction-to-the-art-of-creating-integrated-media-experiences-paperback","title":"Cross-Media Communications: an Introduction to the Art of Creating Integrated Media Experiences - Paperback","description":"\u003cp\u003eby \u003cb\u003eDrew Davidson\u003c\/b\u003e (Author), \u003cb\u003eEt Al\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003eThis text is an introduction to the future of mass media and mass communications - cross-media communications. Cross-media is explained through the presentation and analysis of contemporary examples and project-based tutorials in cross-media development. The text introduces fundamental terms and concepts, and provides a solid overview of cross-media communications, one that builds from a general introduction to a specific examination of media and genres to a discussion of the concepts involved in designing and developing cross-media communications.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 294\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.62 x 9.69 x 7.44 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e April 13, 2010\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":51756340642080,"sku":"9780557285655","price":38.92,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/9764\/5344\/files\/58e376c4384f0035742861a475c6c4f6.webp?v=1780078929","url":"https:\/\/ebocreations.com\/products\/cross-media-communications-an-introduction-to-the-art-of-creating-integrated-media-experiences-paperback","provider":"The E-Book Oasis LLC","version":"1.0","type":"link"}