{"product_id":"data-driven-marketing-leverage-data-to-increase-sales-grow-profits-and-land-more-customers-paperback","title":"Data Driven Marketing: Leverage Data to Increase Sales, Grow Profits, and Land More Customers - Paperback","description":"\u003cp\u003eby \u003cb\u003eRoger Bryan\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eInside this book, Enfusen Founder Roger Bryan outlines everything you need to systematically implement data-driven marketing in your organization.\u003c\/p\u003e\u003cp\u003eYou'll learn how to implement a successful strategy the very first time based on CMO.com's Five Phases of Data Driven Marketing.\u003c\/p\u003e\u003col\u003e\n\u003cli\u003eGather\u003c\/li\u003e\n\u003cli\u003eUnderstand\u003c\/li\u003e\n\u003cli\u003eDecide and Automate\u003c\/li\u003e\n\u003cli\u003eExecute\u003c\/li\u003e\n\u003cli\u003eTest and Learn\u003c\/li\u003e\n\u003c\/ol\u003e\u003cp\u003eRoger Bryan spent three years working with hundreds of businesses on their \"Modern Marketing Strategies\" and discovered that the most successful businesses all had one thing in common: an understanding of how to leverage data in their marketing efforts.\u003c\/p\u003e\u003cp\u003eIt doesn't matter if you're a marketing agency owner, a CMO, or even a college student looking for your first marketing internship, by the end of this book, you will be armed with an understanding of how data can make your life easier, and how data-driven marketing can make your campaigns more successful.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 176\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.38 x 8.5 x 5.51 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e April 17, 2017\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":51796162117920,"sku":"9781946694027","price":20.23,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/9764\/5344\/files\/ad0a18312a51768e10bb43189715e400.webp?v=1780752159","url":"https:\/\/ebocreations.com\/products\/data-driven-marketing-leverage-data-to-increase-sales-grow-profits-and-land-more-customers-paperback","provider":"The E-Book Oasis LLC","version":"1.0","type":"link"}