{"product_id":"design-is-storytelling-paperback","title":"Design Is Storytelling - Paperback","description":"\u003cp\u003eby \u003cb\u003eEllen Lupton\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eEllen Lupton, award-winning author of \u003ci\u003eThinking with Type\u003c\/i\u003e and \u003ci\u003eHow Posters Work\u003c\/i\u003e, demonstrates how storytelling shapes great design\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eGood design, like good storytelling, brings ideas to life. The latest book from award-winning writer Ellen Lupton is a playbook for creative thinking, showing designers how to use storytelling techniques to create satisfying graphics, products, services and experiences. Whether crafting a digital app or a data-rich publication, designers invite people to enter a scene and explore what's there. An intriguing logo, page layout or retail space uses line, shape and form to lead users on dynamic journeys.\u003c\/p\u003e\u003cp\u003e\u003ci\u003eDesign Is Storytelling\u003c\/i\u003e explores the psychology of visual perception from a narrative point of view. Presenting dozens of tools and concepts in a lively, visual manner, this book will help any designer amplify the narrative power of their work. Use this book to stir emotions, build empathy, articulate values and convey action; to construct narrative arcs and create paths through space; integrate form and language; evaluate a project's storytelling power; and to write and deliver strong narratives.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eEllen Lupton\u003c\/b\u003e is the author of numerous books on design, including \u003ci\u003eGraphic Design: The New Basics\u003c\/i\u003e (2008), \u003ci\u003eThinking with Type\u003c\/i\u003e (2004, second edition 2010), \u003ci\u003eGraphic Design Thinking\u003c\/i\u003e (2011), \u003ci\u003eBeautiful Users: Designing for People\u003c\/i\u003e (2014) and \u003ci\u003eType on Screen\u003c\/i\u003e (2014), \u003ci\u003eHow Posters Work\u003c\/i\u003e (2015) and \u003ci\u003eBeauty--Cooper Hewitt Design Triennial\u003c\/i\u003e (2016). She is Senior Curator of Contemporary Design at Cooper Hewitt, Smithsonian Design Museum in New York City, and director of the Graphic Design MFA program at MICA (Maryland Institute College of Art) in Baltimore. She received the AIGA Gold Medal for Lifetime Achievement in 2007.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 160\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.5 x 8.4 x 6.4 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e November 21, 2017\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":51760099721504,"sku":"9781942303190","price":19.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/9764\/5344\/files\/65163955bc25ff1f7deeed6051f3cb32.webp?v=1780171603","url":"https:\/\/ebocreations.com\/products\/design-is-storytelling-paperback","provider":"The E-Book Oasis LLC","version":"1.0","type":"link"}