{"product_id":"design-literacy-understanding-graphic-design-paperback","title":"Design Literacy: Understanding Graphic Design - Paperback","description":"\u003cp\u003eby \u003cb\u003eSteven Heller\u003c\/b\u003e (Author), \u003cb\u003eRick Poynor\u003c\/b\u003e (Foreword by)\u003c\/p\u003e\u003cp\u003eAuthor and design expert Steven Heller has revisited and revised the popular classic \u003ci\u003eDesign Literacy\u003c\/i\u003e by revising many of the thoughtful essays from the original and mixing in thirty-two new works. Each essay offers a taste of the aesthetic, political, historical, and personal issues that have engaged designers from the late nineteenth century to the present--from the ubiquitous (the swastika, antiwar posters) to the whimsical (\u003ci\u003eMAD\u003c\/i\u003e magazine parodies). The essays are organized into eight thematic categories--persuasion, mass media, language, identity, information, iconography, style, and commerce. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eThis revised edition also highlights recent trends in graphic design such as aesthetic changes in typography in the digital age and the nexus between graphic design and wired culture. This is an eclectic look at how, why, and if graphic design influences our ever-evolving, diverse world. \u003cp\u003e\u003c\/p\u003eAllworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a \u003ci\u003eNew York Times\u003c\/i\u003e bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003cb\u003eSteven Heller\u003c\/b\u003e is co-chair of the MFA Design: Designer as Author+Entrepreneur program at New York's School of Visual Arts. He is the author, editor, and co-editor of more than one hundred books on design and popular culture.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 304\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.9 x 9 x 6 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e May 06, 2014\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":51770591871264,"sku":"9781621534044","price":22.5,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/9764\/5344\/files\/4be6c6b21eda90882ac1633975cf1b5b.webp?v=1780374670","url":"https:\/\/ebocreations.com\/products\/design-literacy-understanding-graphic-design-paperback","provider":"The E-Book Oasis LLC","version":"1.0","type":"link"}