{"product_id":"healthcares-reimbursement-maze-the-ecosystem-regulates-market-access-to-medical-innovation-in-the-u-s-paperback","title":"Healthcare's Reimbursement Maze: The Ecosystem Regulates Market Access to Medical Innovation in the U.S. - Paperback","description":"\u003cp\u003eby \u003cb\u003eSusan Xu\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThe odds that a healthcare startup will fail is 90%, and 20% of new businesses fold by just one year in. Not clearly understanding who will pay for the product and how much of the reimbursement is a deadly and easy mistake to make.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eEvery day, doctors and patients face difficult choices. Should a patient with stable chest pain undergo a surgical procedure, even though studies show that most patients do not benefit from procedures like coronary artery bypass graft or coronary angioplasty? And should a breast cancer patient with ductal carcinoma in situ receive radiation therapy after surgical excision to prevent recurrences that occur in 20-30% of women over 10 years? Medical innovations, such as those discussed in the book, offer better diagnosis and treatment options for patients in need. \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eHowever, for a medical innovation to reach patient care, it must typically be paid for. Healthcare reimbursement is the complicated and intertwined process by which a medical innovation receives payment. Healthcare reimbursement is a critical product-to-market question for entrepreneurs and venture capitalists, as the answers decide the likelihood of building a sustainable and successful business from a medical innovation.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eThe healthcare reimbursement ecosystem exerts powerful forces that shape an innovation's adoption and diffusion in patient care. This book provides a detailed account of the US ecosystem regulating market access to medical innovations. Specifically, in the \"Healthcare's Reimbursement Maze\" you will discover: \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e- Why medical coding is crucial to reimbursement\u003c\/p\u003e\u003cp\u003e- How the payment systems are designed, evolved, and adapted to new technologies\u003c\/p\u003e\u003cp\u003e- How public programs and private health plans decide whether to cover a new technology\u003c\/p\u003e\u003cp\u003e- The roles of healthcare providers in the reimbursement ecosystem\u003c\/p\u003e\u003cp\u003e- Strategies for navigating the maze of reimbursement\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 368\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.82 x 8.5 x 5.5 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e July 07, 2023\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":51773470998816,"sku":"9798988269458","price":36.43,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/9764\/5344\/files\/8788c8175a38548a51f9d98a9fb5302b_d63c2fa2-7b58-4771-a4b9-6b6d726b7a29.webp?v=1780426805","url":"https:\/\/ebocreations.com\/products\/healthcares-reimbursement-maze-the-ecosystem-regulates-market-access-to-medical-innovation-in-the-u-s-paperback","provider":"The E-Book Oasis LLC","version":"1.0","type":"link"}