{"product_id":"hooked-food-free-will-and-how-the-food-giants-exploit-our-addictions-paperback","title":"Hooked: Food, Free Will, and How the Food Giants Exploit Our Addictions - Paperback","description":"\u003cp\u003eby \u003cb\u003eMichael Moss\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003cb\u003e\u003ci\u003eNEW YORK TIMES \u003c\/i\u003eBESTSELLER - From the author of \u003ci\u003eSalt Sugar Fat\u003c\/i\u003e comes a \u003cb\u003e\"gripping\" (\u003ci\u003eThe Wall Street Journal\u003c\/i\u003e)\u003c\/b\u003e exposé of how the processed food industry exploits our evolutionary instincts, the emotions we associate with food, and legal loopholes in their pursuit of profit over public health.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cb\u003e\u003cb\u003e\"The processed food industry has managed to avoid being lumped in with Big Tobacco--which is why Michael Moss's new book is so important.\"--Charles Duhigg, author of \u003ci\u003eThe Power of Habit\u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003e\u003c\/b\u003e\u003cbr\u003eEveryone knows how hard it can be to maintain a healthy diet. But what if some of the decisions we make about what to eat are beyond our control? Is it possible that food is addictive, like drugs or alcohol? And to what extent does the food industry know, or care, about these vulnerabilities? In \u003ci\u003eHooked, \u003c\/i\u003e Pulitzer Prize-winning investigative reporter Michael Moss sets out to answer these questions--and to find the true peril in our food. \u003cp\u003e\u003c\/p\u003eMoss uses the latest research on addiction to uncover what the scientific and medical communities--as well as food manufacturers--already know: that food, in some cases, is even more addictive than alcohol, cigarettes, and drugs. Our bodies are hardwired for sweets, so food giants have developed fifty-six types of sugar to add to their products, creating in us the expectation that everything should be cloying; we've evolved to prefer fast, convenient meals, hence our modern-day preference for ready-to-eat foods. Moss goes on to show how the processed food industry--including major companies like Nestlé, Mars, and Kellogg's--has tried not only to evade this troubling discovery about the addictiveness of food but to actually exploit it. For instance, in response to recent dieting trends, food manufacturers have simply turned junk food into junk diets, filling grocery stores with \"diet\" foods that are hardly distinguishable from the products that got us into trouble in the first place. As obesity rates continue to climb, manufacturers are now claiming to add ingredients that can effortlessly cure our compulsive eating habits. \u003cp\u003e\u003c\/p\u003eA gripping account of the legal battles, insidious marketing campaigns, and cutting-edge food science that have brought us to our current public health crisis, \u003ci\u003eHooked\u003c\/i\u003e lays out all that the food industry is doing to exploit and deepen our addictions, and shows us why what we eat has never mattered more.\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003cb\u003eMichael Moss \u003c\/b\u003eis the author of the #1 \u003ci\u003eNew York Times \u003c\/i\u003ebestseller \u003ci\u003eSalt Sugar Fat: How the Food Giants Hooked Us, \u003c\/i\u003ea Pulitzer Prize-winning investigative reporter formerly with \u003ci\u003eThe New York Times, \u003c\/i\u003ea keynote speaker, and an occasional guest on shows like \u003ci\u003eCBS This Morning, The Dr. Oz Show, \u003c\/i\u003eCNN's \u003ci\u003eThe Lead, All Things Considered, \u003c\/i\u003eand \u003ci\u003eThe Daily Show\u003c\/i\u003e.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 304\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.7 x 7.9 x 5.2 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e January 25, 2022\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":51759483519264,"sku":"9780812987133","price":19.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/9764\/5344\/files\/cbaca0e2997b8bce6652a82bf909d67a.webp?v=1780154113","url":"https:\/\/ebocreations.com\/products\/hooked-food-free-will-and-how-the-food-giants-exploit-our-addictions-paperback","provider":"The E-Book Oasis LLC","version":"1.0","type":"link"}