by Mary E. Marshall (Author), Kim Obbink (Author)

How (NOT) To Create A Winning Strategy is the third in a series of how-not-to guides for leaders and managers. It is a quick-read collection of twenty-four hilarious cautionary "strategies" that will help you learn from the mistakes of others. These are ways NOT to create a great strategy. Unfortunately, all of them can be found in business more often than anyone would like to admit.