Hypochondria: What's Behind the Hidden Costs of Healthcare in America - Hardcover

by Hal Rosenbluth (Author), Marnie Hall (Author), Judith S. Beck (Foreword by)

A brutally honest, but humorous account of the journey through the labyrinth of healthcare, including an eye-opening exploration of the skyrocketing costs -- both personal and systemic -- inflicted by hypchondria and the cost to the nation's healthcare ecosystem, and how consumers eventually pay for this precipitous rise in costs.

Hal Rosenbluth, the maverick executive behind Take Care Health Systems, former president of Walgreens Health and Wellness and now chairman and CEO of New Ocean Health Solutions, offers an unfiltered exposé of his 227 medical claims in just two years -- exposing the underbelly that illness anxiety may be costing the average sufferer and the health system as a whole.

Hypochondria: What's Behind the Hidden Costs Healthcare Costs in America is a bold exploration and a call to action to address the broader impact that each stakeholder -- health plans, providers, health systems and big pharma -- have on the nation's overstressed healthcare system. The book also offers a well-rounded guide to the traditional and not so typical solutions that can help people manage illness anxiety.

While the book is serious in nature, Rosenbluth and Marnie Hall, spin you through an amusement ride of anecdotes. From the evolution of Rosenbluth's global management firm to his onset of Type 2 Diabetes, a tale woven with sleeping meds, nocturnal PB&J sandwiches, and anti-anxiety drugs; to founding a company with the youngest Johnson & Johnson president and his most recent entry to digital healthcare, Hypchondria is an unfiltered, no-holds-barred saga that enlightens and entertains and opens a new dialogue about how the U.S. can get better at managing health and arresting costs of care.

Hypochondria is not just a memoir, but a call for greater discussion amongst patients, families, providers, employers and health care executives. It's a beacon for change by unraveling the commercialization of healthcare, dissecting Big Pharma's role in America's pill-popping culture and proposing alternative, disruptive solutions.

Author Biography

Hal Rosenbluth is the New York Times bestselling author of The Customer Comes Second, which showed how to create a great service organization by first focusing on your colleagues. Widely recognized as a leading serial entrepreneur, Rosenbluth is currently chairman and CEO of New Ocean Health Solutions, a dynamic software company dedicated to improving patient outcomes, reducing healthcare costs, increasing workforce productivity, and maximizing health and well-being.

Marnie Hall is the chief marketing and strategy officer at New Ocean Health Solutions. Hall has an extensive background as a thought leadership communicator, an acclaimed journalist, and documentary producer.