by Gianfranco Marrone (Author)

This books aims to demonstrate how semiotic models of textual analysis can be used to study any social reality or cultural process. In addition, it shows how semiotic models work by using examples from everyday life and social praxis, communicative processes and modes of consumption, online interactions and cross-media procedures, political experiences and scientific universes.

Author Biography

Gianfranco Marrone, University of Palermo, Italy.