{"product_id":"lay-an-egg-and-make-chicken-soup-the-holistic-innovation-process-from-concept-to-market-expansion-paperback","title":"Lay an Egg and Make Chicken Soup: The Holistic Innovation Process from Concept to Market Expansion - Paperback","description":"\u003cp\u003eby \u003cb\u003eArie Brish\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis book provides you with a glimpse of all the disciplines involved in the new products process. Although I've concentrated on devoting one chapter per topic, these disciplines are interrelated. \u003c\/p\u003e\u003cp\u003eSome of the verticals covered in this book are: technology, automotive, cyber security, communication, mobile phones, chemicals, fashion, entertainment, gaming, construction, transportation, food, sex, jewelry, health, energy, sports, alcohol, gangs, banking, insurance, airlines, aircraft, religion, tattoos, and--last but not least--poultry farming. Some more, some less.\u003c\/p\u003e\u003cp\u003eThe case studies are likewise geographically diverse, and in some examples I underscore the difference between corporate innovation and innovation at a start-up. When the differences between the two are significant, I address both separately.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 378\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.84 x 8.5 x 5.5 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e December 05, 2018\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":51782359679264,"sku":"9780578498195","price":34.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/9764\/5344\/files\/18cf09b880450529e67f2539976e8e06.webp?v=1780568817","url":"https:\/\/ebocreations.com\/products\/lay-an-egg-and-make-chicken-soup-the-holistic-innovation-process-from-concept-to-market-expansion-paperback","provider":"The E-Book Oasis LLC","version":"1.0","type":"link"}