by Carolyn Mae Kim (Author)

Taking a close look at how digital media can elevate or diminish a leader's influence, this book provides a framework to guide organizational leaders' selection and application of digital tools in communication with stakeholders.

Author Biography

Carolyn Mae Kim, PhD, APR is an associate professor of public relations at Biola University and chair of the Department of Public Relations and Strategic Communication. Her research specialties include digital media, public relations, and credibility.