{"product_id":"more-words-that-sell-paperback","title":"More Words That Sell - Paperback","description":"\u003cp\u003eby \u003cb\u003eRichard Bayan\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eA companion to the bestselling \u003ci\u003eWords that Sell\u003c\/i\u003e, the next definitive advertising word-and phase book\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003ci\u003eMore Words That Sell \u003c\/i\u003eis packed with 3,500high-powered, idea-generating words, phrases, and slogans, arranged by category and purpose (example categories include Power Words, Sounds, Technology, Youth Market, and dozens more). Containing checklists and other helpful features like its bestselling predecessor \u003ci\u003eWords That Sell\u003c\/i\u003e--but with literally no overlapping words--it will be valuable for devotees of that classic book and new fans.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eMore Words That Sell \u003c\/i\u003eincludes: \u003c\/p\u003e \u003cul\u003e \u003cli\u003ePower words for heightening impact \u003c\/li\u003e\n\u003cli\u003ePositive personal qualities for selling oneself \u003c\/li\u003e\n\u003cli\u003eCliche's to avoid \u003c\/li\u003e\n\u003cli\u003eColor names beyond just red, white, blue, yellow, etc. \u003c\/li\u003e\n\u003cli\u003eWords that reflect current trends in popular culture \u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eWith all words reflecting current use in advertising and media, and sections covering internet marketing and advertising, \u003ci\u003eMore Words That Sell \u003c\/i\u003ewill be a must-have word and-phrase reference for writers of all types.\u003c\/p\u003e\u003ch3\u003eBack Jacket\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eMore than 3,500 words, phrases, and slogans guaranteed to hit your target with power and precision--every time!\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIn today's highly competitive, quick-hitting marketplace, choosing the correct words is vital to the success of your message--far too vital to be left to chance! \u003ci\u003eMore Words That Sell \u003c\/i\u003eprovides you with more than 3,500 high-powered, high-profit words, phrases, and slogans that have proven their ability to hold readers' attention as you deliver your message and to persuade them to respond.\u003c\/p\u003e \u003cp\u003eTaking up where the bestselling \u003ci\u003eWords That Sell \u003c\/i\u003eleft off, \u003ci\u003eMore Words That Sell\u003c\/i\u003e supplies you with all-new tools for fine-tuning your copy and hitting the hot buttons of your target audience. Nearly thirty alphabetically arranged, special-purpose categories help you quickly locate exactly the words you need to: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eMake readers \u003ci\u003efeel \u003c\/i\u003eyour message instead of just read it \u003c\/li\u003e\n\u003cli\u003eAdd muscle to your copy by using powerful verbs and adjectives \u003c\/li\u003e\n\u003cli\u003eFind the right words and phrases for niche markets \u003c\/li\u003e\n\u003cli\u003eBoost results by using words that appeal to basic human needs \u003c\/li\u003e\n\u003cli\u003eInvite interaction from website visitors--and bring those visitors back \u003c\/li\u003e\n\u003cli\u003eCreate a favorable impression with resumes and cover letters as well as with general business correspondence such as reports and memos \u003c\/li\u003e\n\u003cli\u003eUse colors, fragrances, sounds, and textures for vivid sensory appeal \u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eAsk any veteran writer and you'll be told that one word can make or break a message. Finding that word under the pressure of a tight deadline, however, can be difficult if not impossible. Let \u003ci\u003eMore Words That Sell \u003c\/i\u003ehelp you choose the words that will boost the effectiveness and profitability of your message--whether you're promoting products, ideas, your business, or yourself.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eRichard Bayan \u003c\/b\u003eis a freelance writer who spent over two decades as an award-winning advertising copywriter and copy chief. He is the author of the bestselling \u003ci\u003eWords that Sell\u003c\/i\u003e, \u003ci\u003eThe Cynic's Dictionary\u003c\/i\u003e, and more than 150 online columns and essays.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 176\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.46 x 9.97 x 6.48 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e July 17, 2003\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":51762932613408,"sku":"9780071418539","price":27.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/9764\/5344\/files\/2d638a6f914440e738b860007e368219_d9d6cc9a-261b-4b36-829d-b6e174448b3e.webp?v=1780226439","url":"https:\/\/ebocreations.com\/products\/more-words-that-sell-paperback","provider":"The E-Book Oasis LLC","version":"1.0","type":"link"}