{"product_id":"present-beyond-measure-design-visualize-and-deliver-data-stories-that-inspire-action-paperback","title":"Present Beyond Measure: Design, Visualize, and Deliver Data Stories That Inspire Action - Paperback","description":"\u003cp\u003eby \u003cb\u003eLea Pica\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eAre you suffering from Data Presentation Zombification?\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eBillions of dollars and thousands of hours are lost every year during ineffective business meetings worldwide. Data practitioners painstakingly present their valuable analytical insights, only to fall flat, inspiring more yawns than yeses. \u003c\/p\u003e\u003cp\u003eIn \u003ci\u003ePresent Beyond Measure: Design, Visualize, and Deliver Data Stories That Inspire Action, \u003c\/i\u003e Lea Pica provides a 4-phase, step-by-step blueprint for planning, designing, visualizing, and delivering compelling data storytelling in business presentations. Following her blueprint, you will learn how to use neuroscience and cinematic storytelling techniques to galvanize your stakeholders into action. \u003c\/p\u003e\u003cp\u003eBy the final page, you'll know exactly how to: \u003c\/p\u003e\u003cul\u003e \u003cli\u003eChoose the data that matters most to your decision-makers\u003c\/li\u003e \u003cli\u003eSpeak to different stakeholder audience personality types (even the most challenging)\u003c\/li\u003e \u003cli\u003eInfuse your data presentation with a persuasive narrative storyline\u003c\/li\u003e \u003cli\u003eCraft strategic recommendations that get approved and implemented\u003c\/li\u003e \u003cli\u003eDesign simple, stunning slides that communicate without confusing\u003c\/li\u003e \u003cli\u003eTransmit your data story with best-practice data visualization techniques\u003c\/li\u003e \u003cli\u003eAvoid the most common data visualization violations and charting pitfalls\u003c\/li\u003e \u003cli\u003ePrepare for and deliver your presentation like a professional speaker\u003c\/li\u003e \u003cli\u003eNavigate challenging meeting conversations and logistics with ease\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eWhether you work with little or big data, this book will show you how to prevent presentation zombies and inspire the action and credibility you and your organization deserve.\u003c\/p\u003e\u003ch3\u003eBack Jacket\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003ePraise for \u003ci\u003ePRESENT BEYOND MEASURE\u003cbr\u003e\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"Simple, clear and constantly overlooked wisdom. It's time to stop wasting time and start making a change happen.\"\u003cbr\u003e\u003cb\u003e--Seth Godin, \u003c\/b\u003e Author of \u003ci\u003eThis is Marketing\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\"Lea delivers an evidence-based approach to presenting data in a practical and engaging manner that is sure to help the reader make their presentation audiences Indistractable.\"\u003cbr\u003e\u003cb\u003e--Nir Eyal, \u003c\/b\u003e Bestselling Author of \u003ci\u003eHooked\u003c\/i\u003e and \u003ci\u003eIndistractable\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e\"Lea's given the world a gift with \u003ci\u003ePresent Beyond Measure\u003c\/i\u003e. It shows you how to turn bored, jaded, phone-addicted data presentation skeptics into eager, engaged, edge-of-their-seat fans.\"\u003cbr\u003e\u003cb\u003e--Rand Fishkin, \u003c\/b\u003e CEO and Cofounder of SparkToro\u003c\/p\u003e \u003cp\u003e\"Infused with wisdom from Lea's own influential work in the field, \u003ci\u003ePresent Beyond Measure\u003c\/i\u003e is a must-read for all data professionals looking to take their work to the next level through the perfect combination of storytelling, visualization, and communication.\"\u003cbr\u003e\u003cb\u003e--Christina Stathopolous, \u003c\/b\u003e Data Evangelist, Advisor, and Educator\u003c\/p\u003e \u003cp\u003e\"Lea is an absolute master at showing people how to present their fact-based ideas and data in creative, visual, and persuasive ways. \u003ci\u003ePresent Beyond Measure\u003c\/i\u003e is a must-have book for our time.\"\u003cbr\u003e\u003cb\u003e--Garr Reynolds, \u003c\/b\u003e Author of \u003ci\u003ePresentation Zen\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e\"\u003ci\u003ePresent Beyond Measure\u003c\/i\u003e is an empowering and transformative guide for data practitioners, providing the necessary tools to succeed at presenting data effectively.\"\u003cbr\u003e\u003cb\u003e--Kate Strachnyi, \u003c\/b\u003e Founder of DATAcated and author of \u003ci\u003eColorWise\u003c\/i\u003e\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003cb\u003eLEA PICA\u003c\/b\u003e is a data analyst turned Data Storytelling Advocate, international speaker, and workshop facilitator who teaches how to present data and inspire action to thousands of data and marketing practitioners around the world. Her mission is to transform data meeting snoozefests into vehicles for change using the power of neuroscience, storytelling, emotion, and effective communication.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 368\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.8 x 9.1 x 7.3 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e September 26, 2023\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":51765047722272,"sku":"9781394202171","price":45.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/9764\/5344\/files\/4869d63f4938e8709dedfbb5698e6223.webp?v=1780261197","url":"https:\/\/ebocreations.com\/products\/present-beyond-measure-design-visualize-and-deliver-data-stories-that-inspire-action-paperback","provider":"The E-Book Oasis LLC","version":"1.0","type":"link"}