{"product_id":"primed-to-perform-how-to-build-the-highest-performing-cultures-through-the-science-of-total-motivation-hardcover","title":"Primed to Perform: How to Build the Highest Performing Cultures Through the Science of Total Motivation - Hardcover","description":"\u003cp\u003eby \u003cb\u003eNeel Doshi\u003c\/b\u003e (Author), \u003cb\u003eLindsay McGregor\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThe revolutionary book that teaches you how to use the cutting edge of human psychology to build high performing workplace cultures.\u003c\/p\u003e\u003cp\u003eToo often, great cultures feel like magic. While most leaders believe culture is critical to success, few know how to build one, or sustain it over time.\u003c\/p\u003e\u003cp\u003eWhat if you knew the science behind the magic--a science so predictive and powerful that you could transform your organization? What if you could use cutting edge psychology to unlock people's innate desire to innovate, experiment, and adapt? In \u003cem\u003ePrimed to Perform, \u003c\/em\u003e Neel Doshi and Lindsay McGregor show you how to do just that. The result: higher sales, more loyal customers, and more passionate employees.\u003c\/p\u003e\u003cp\u003e\u003cem\u003ePrimed to Perform\u003c\/em\u003e explains the counter-intuitive science behind great cultures, building on over a century of academic thinking. It shares the simple, highly predictive new measurement tool--the Total Motivation (ToMo) Factor--that enables you to measure the strength of your culture, and track improvements over time. It explores the authors' original research into how Total Motivation leads to higher performance in iconic companies, from Apple to Starbucks to Southwest Airlines. Most importantly, it teaches you to build great cultures, using a systematic and sustainable approach.\u003c\/p\u003e\u003cp\u003eHigh performing cultures cant be left to chance. Organizations must create systems that shape and maintain them. Whether you're a five-person team or a startup, a school, a nonprofit or a mega-institution, \u003cem\u003ePrimed to Perform\u003c\/em\u003e shows you how.\u003c\/p\u003e\u003ch3\u003eFront Jacket\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWhy do some workplace cultures inspire energy and innovation, while others fuel anxiety, boredom, or cynicism? Until now, such legendary cultures have seemed like magic beyond our control. However, behind every culture is a surprisingly elegant science. \u003c\/p\u003e\u003cp\u003e\u003cem\u003e Primed to Perform\u003c\/em\u003e proves that the highest-performing cultures are built on a simple truth: \u003cem\u003ewhy\u003c\/em\u003e people work affects \u003cem\u003ehow\u003c\/em\u003e \u003cem\u003ewell\u003c\/em\u003e they work. Great organizations inspire the three most powerful motives for work--play, purpose, and potential--and eliminate the three most destructive--emotional pressure, economic pressure, and inertia. They create total motivation (or ToMo, for short). Total motivation cultures create the highest-performing employees and the most adaptive organizations.\u003c\/p\u003e\u003cp\u003eAuthors Neel Doshi and Lindsay McGregor show that extraordinary performance at companies like Southwest Airlines, Starbucks, Apple, and Whole Foods comes from cultures that inspire total motivation. They describe how investment professionals, salespeople, teachers, and CEOs perform better when driven by total motivation. And, most important, they share how you can build a culture that inspires total motivation in every moment of every day.\u003c\/p\u003e\u003cp\u003e\u003cem\u003ePrimed to Perform\u003c\/em\u003e builds on over a century of academic thinking as well as the authors' original research into how ToMo drives performance at iconic companies. It introduces the authors' highly predictive new measurement tool, the total motivation factor, which allows leaders to measure the strength of their culture and understand how it changes over time. It gives leaders the tools to transform their own workplaces.\u003c\/p\u003e\u003cp\u003eHigh-performing cultures can't be left to chance; organizations must create systems that shape and maintain them. Whether you're a five-person team or a start-up, an elementary school or a university, a nonprofit or a mega-institution, \u003cem\u003ePrimed to Perform\u003c\/em\u003e shows you how.\u003c\/p\u003e---Adam Grant, Wharton professor and New York Times bestselling author of \u003ci\u003eGive and Take\u003c\/i\u003e\u003ch3\u003eBack Jacket\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWhy do some workplace cultures inspire energy and innovation, while others fuel anxiety, boredom, or cynicism? Until now, such legendary cultures have seemed like magic beyond our control. However, behind every culture is a surprisingly elegant science. \u003c\/p\u003e\u003cp\u003e\u003cem\u003e Primed to Perform\u003c\/em\u003e proves that the highest-performing cultures are built on a simple truth: \u003cem\u003ewhy\u003c\/em\u003e people work affects \u003cem\u003ehow\u003c\/em\u003e \u003cem\u003ewell\u003c\/em\u003e they work. Great organizations inspire the three most powerful motives for work--play, purpose, and potential--and eliminate the three most destructive--emotional pressure, economic pressure, and inertia. They create total motivation (or ToMo, for short). Total motivation cultures create the highest-performing employees and the most adaptive organizations.\u003c\/p\u003e\u003cp\u003eAuthors Neel Doshi and Lindsay McGregor show that extraordinary performance at companies like Southwest Airlines, Starbucks, Apple, and Whole Foods comes from cultures that inspire total motivation. They describe how investment professionals, salespeople, teachers, and CEOs perform better when driven by total motivation. And, most important, they share how you can build a culture that inspires total motivation in every moment of every day.\u003c\/p\u003e\u003cp\u003e\u003cem\u003ePrimed to Perform\u003c\/em\u003e builds on over a century of academic thinking as well as the authors' original research into how ToMo drives performance at iconic companies. It introduces the authors' highly predictive new measurement tool, the total motivation factor, which allows leaders to measure the strength of their culture and understand how it changes over time. It gives leaders the tools to transform their own workplaces.\u003c\/p\u003e\u003cp\u003eHigh-performing cultures can't be left to chance; organizations must create systems that shape and maintain them. Whether you're a five-person team or a start-up, an elementary school or a university, a nonprofit or a mega-institution, \u003cem\u003ePrimed to Perform\u003c\/em\u003e shows you how.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 368\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 1.3 x 9.1 x 5.9 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e October 06, 2015\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":51753503195424,"sku":"9780062373984","price":32.5,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/9764\/5344\/files\/9839348d1ce9f91600d1a57fce234c71.webp?v=1780021721","url":"https:\/\/ebocreations.com\/products\/primed-to-perform-how-to-build-the-highest-performing-cultures-through-the-science-of-total-motivation-hardcover","provider":"The E-Book Oasis LLC","version":"1.0","type":"link"}