{"product_id":"secret-formulas-of-the-wizard-of-ads-turning-paupers-into-princes-and-lead-into-gold-hardcover","title":"Secret Formulas of the Wizard of Ads: Turning Paupers Into Princes and Lead Into Gold - Hardcover","description":"\u003cp\u003eby \u003cb\u003eRoy H. Williams\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003ePeople love this straight-talking ad-man from Texas and his powerful stories that shed light on advertising, marketing and success.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eIn 100 chapters full of wit, wisdom, and uncommon good sense, \u003cem\u003eSecret Formulas\u003c\/em\u003e conjures up more of the Wizard's provocative observations on advertising, business, and life that wong \u003cem\u003eThe Wizard of Ads\u003c\/em\u003e last year's Business Book of the Year award -- on this time, the book, has nuts, bolts, and even more bite!\u003c\/p\u003e\u003cp\u003eThe Wizards's secret formulas will show: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eHow to find a champion to sell your ideas\u003c\/li\u003e\n\u003cli\u003eWhy targeting your market can be a big mistake\u003c\/li\u003e\n\u003cli\u003eWhy bankers think backwards\u003c\/li\u003e\n\u003cli\u003eWhy being out of style can be profitable\u003c\/li\u003e\n\u003cli\u003eHow to write miraculous ads\u003c\/li\u003e\n\u003c\/ul\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 224\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 1.18 x 7.17 x 10.08 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e August 15, 1999\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":51770062668064,"sku":"9781885167408","price":26.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/9764\/5344\/files\/3f0acdb5e2c18bf9e4819fc92c9d3336.webp?v=1780363712","url":"https:\/\/ebocreations.com\/products\/secret-formulas-of-the-wizard-of-ads-turning-paupers-into-princes-and-lead-into-gold-hardcover","provider":"The E-Book Oasis LLC","version":"1.0","type":"link"}