{"product_id":"simply-brilliant-how-great-organizations-do-ordinary-things-in-extraordinary-ways-hardcover","title":"Simply Brilliant: How Great Organizations Do Ordinary Things in Extraordinary Ways - Hardcover","description":"\u003cp\u003eby \u003cb\u003eWilliam C. Taylor\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003cb\u003eCofounder of \u003ci\u003eFast Company\u003c\/i\u003e magazine and bestselling author of\u003ci\u003e Mavericks at Work\u003c\/i\u003e and \u003ci\u003ePractically Radical\u003c\/i\u003e shows how true business innovation can spring from the unlikeliest places.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eFar away from Silicon Valley, in familiar, traditional, even unglamorous fields, ordinary people are unleashing extraordinary advances that amaze customers, energize employees, and create huge economic value. Their secret? They understand that the work of inventing the future doesn't just belong to geeks designing mobile apps and virtual-reality headsets, or to social-media entrepreneurs hoping to launch the next Facebook. Some of today's most compelling organizations are doing brilliant things in simple settings such as retail banks, office cleaning companies, department stores, small hospitals, and auto dealerships. \u003cp\u003e\u003c\/p\u003eWilliam C. Taylor, cofounder of\u003ci\u003e Fast Company\u003c\/i\u003e and best-selling author of \u003ci\u003ePractically Radical\u003c\/i\u003e, traveled thousands of miles to visit these hotbeds of simple brilliance and unearth the principles and practices behind their success. He offers fascinating case studies and powerful lessons that you can apply to do ordinary things in extraordinary ways, regardless of your industry or profession. Consider, for instance, how... \u003cp\u003e\u003c\/p\u003e-Miami Beach's dazzling 1111 Lincoln Road reimagined the humble parking garage as a high-profile public space that hosts weddings, yoga classes, and celebrity gatherings.\u003cbr\u003e-USAA, the financial-services giant that provides soldiers and their families with insurance and banking products, inspires frontline employees to deliver legendary service by immersing them in military culture.\u003cbr\u003e-Pal's Sudden Service, a fast-food chain with a cult following, serves up burgers and fries with such speed and accuracy that companies from other industries pay to learn from its astonishing discipline. \u003cbr\u003e-Lincoln Electric, a manufacturer based in Euclid, Ohio, dominates its ultracompetitive markets with a fierce devotion to quality and productivity. But the key to its prosperity is a share-the-wealth model that gives everybody a sense of security and a piece of the action. It has maintained a strict no-layoff pledge since 1958. \u003cp\u003e\u003c\/p\u003eAs Taylor writes: \"The story of this book, its message for leaders who aim to do something important and build something great, is both simple and subversive: In a time of wrenching disruptions and exhilarating advances, of unrelenting turmoil and unlimited promise, the future is open to everybody. The thrill of breakthrough creativity and breakaway performance . . . can be summoned in all sorts of industries and all walks of life, if leaders can reimagine what's possible in their fields.\" \u003ci\u003eSimply Brilliant\u003c\/i\u003e shows you how.\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003cb\u003eBill Taylor\u003c\/b\u003e is a cofounder of \u003ci\u003eFast Company\u003c\/i\u003e, author of \u003ci\u003ePractically Radical\u003c\/i\u003e, and coauthor of \u003ci\u003eMavericks at Work\u003c\/i\u003e. He has published essays\u003ci\u003e \u003c\/i\u003eand interviews with CEOs in the\u003ci\u003e Harvard Business Review\u003c\/i\u003e, and blogs regularly for \u003ci\u003eHBR\u003c\/i\u003e. He has written management columns for the Sunday Business section of the \u003ci\u003eNew York Times\u003c\/i\u003e and for the \u003ci\u003eGuardian\u003c\/i\u003e. A graduate of Princeton and the MIT Sloan School of Management, he lives in Wellesley, Massachusetts, with his wife and two daughters.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 272\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 1 x 9 x 6.1 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e September 20, 2016\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":51771195228448,"sku":"9781591847755","price":27.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/9764\/5344\/files\/6ddfc2b587395ca5624dcf9a97191c4b.webp?v=1780382874","url":"https:\/\/ebocreations.com\/products\/simply-brilliant-how-great-organizations-do-ordinary-things-in-extraordinary-ways-hardcover","provider":"The E-Book Oasis LLC","version":"1.0","type":"link"}