{"product_id":"social-media-at-work-hardcover","title":"Social Media at Work - Hardcover","description":"\u003cp\u003eby \u003cb\u003eArthur L. Jue\u003c\/b\u003e (Author), \u003cb\u003eJackie Alcalde Marr\u003c\/b\u003e (Author), \u003cb\u003eMary Ellen Kassotakis\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe definitive guide for using social media to build more effective organizations\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eToday's networking technologies-wikis, blogs, and social networking sites-are changing how we build professional relationships and work collaboratively. In this insightful book, three organizational development experts from Oracle Corporation offer executives down-to-earth strategies for leveraging the power of social media to build more effective and agile organizations, engage employees, and sustain competitiveness.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eOffers practical advice for using social media (wikis, blogs, and social networking sites) to increase organizational effectiveness\u003c\/li\u003e \u003cli\u003ePresents proven recommendations for building teams, accelerating learning, and fostering innovation by adopting social networking tools\u003c\/li\u003e \u003cli\u003eShows how to tap into the power of social networks to improve organizational performance\u003c\/li\u003e \u003cli\u003eDemonstrates how social media will help organizations thrive for years to come by drawing on case studies from companies like Intel, Cisco, Nokia, and others\u003c\/li\u003e \u003c\/ul\u003e\u003ch3\u003eFront Jacket\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eToday's networking technologies--wikis, blogs, and sites such as Facebook and Twitter--are rapidly transforming how we build professional relationships and work collaboratively. While social media is poised to significantly affect organizational performance, few managers know how to harness these technologies to create strategic advantage.\u003c\/p\u003e \u003cp\u003eIn Social Media at Work, three organizational development experts from Oracle offer executives down-to-earth strategies for leveraging the power of social media to build more effective and agile organizations. Drawing from their practical experiences and from case studies of such innovative companies as Intel, Cisco, Nokia, and others, the authors provide recommendations for implementing social media to: \u003c\/p\u003e \u003cul\u003e \u003cli\u003e \u003cp\u003eAttract and retain the best employees\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eBoost innovation and knowledge creation\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eDevelop talent\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eGain operational efficiencies\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eEngage employees for greater productivity\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eSustain competitiveness\u003c\/p\u003e \u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eIn addition, the authors offer suggestions for how to overcome or avoid costly mistakes when implementing social media at work.\u003c\/p\u003e \u003cp\u003eSocial Media at Work is an invaluable resource for managers who want to capitalize on the energy and talent of their employees, improving their chances of thriving for years to come.\u003c\/p\u003e\u003ch3\u003eBack Jacket\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\"Extend your personal leadership influence and energize your workers with the powerful tools you'll find in this book.\" \u003cb\u003e--MARSHALL GOLDSMITH\u003c\/b\u003e, bestselling author of \u003ci\u003eSuccession: Are You Ready?\u003c\/i\u003e and \u003ci\u003eWhat Got You Here Won't Get You There\u003c\/i\u003e \u003c\/p\u003e\u003cp\u003e\u003cb\u003eSOCIAL MEDIA AT WORK\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003cb\u003eToday's networking technologies\u003c\/b\u003e--wikis, blogs, and sites such as Facebook and Twitter--are rapidly transforming how we build professional relationships and work collaboratively. While social media is poised to significantly affect organizational performance, few managers know how to harness these technologies to create strategic advantage. \u003c\/p\u003e\u003cp\u003eIn \u003ci\u003eSocial Media at Work\u003c\/i\u003e, three organizational development experts from Oracle offer executives down-to-earth strategies for leveraging the power of social media to build more effective and agile organizations. Drawing from their practical experiences and from case studies of such innovative companies as Intel, Cisco, Nokia, and others, the authors provide recommendations for implementing social media to: \u003c\/p\u003e\u003cul\u003e \u003cli\u003e\u003cb\u003eAttract and retain the best employees\u003c\/b\u003e\u003c\/li\u003e \u003cli\u003e\u003cb\u003eBoost innovation and knowledge creation\u003c\/b\u003e\u003c\/li\u003e \u003cli\u003e\u003cb\u003eDevelop talent\u003c\/b\u003e\u003c\/li\u003e \u003cli\u003e\u003cb\u003eGain operational efficiencies\u003c\/b\u003e\u003c\/li\u003e \u003cli\u003e\u003cb\u003eEngage employees for greater productivity\u003c\/b\u003e\u003c\/li\u003e \u003cli\u003e\u003cb\u003eSustain competitiveness\u003c\/b\u003e\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eIn addition, the authors offer suggestions for how to overcome or avoid costly mistakes when implementing social media at work. \u003c\/p\u003e\u003cp\u003e\u003ci\u003eSocial Media at Work\u003c\/i\u003e is an invaluable resource for managers who want to capitalize on the energy and talent of their employees, improving their chances of thriving for years to come.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eArthur L. Jue, D.M., MBA\/TM, CCD, \u003c\/b\u003e is the director of Global Intelligence and Operations for Organization and Talent Development at Oracle. He has extensive senior leadership experience in Fortune 100 companies, teaches at the graduate level, speaks frequently, and publishes widely. He also serves on numerous boards of directors for non-profit, educational, and financial services organizations. \u003c\/p\u003e\u003cp\u003e\u003cb\u003eJackie Alcalde Marr, MHROD, CPCC, \u003c\/b\u003e is the director of Organization and Talent Development for Oracle, North America. She has worked with Fortune 100 organizations in Europe, Latin America, and Asia. She is a certified leadership, team, and personal coach, and is an adjunct faculty member at the University of San Francisco, teaching graduate-level courses in organization development. \u003c\/p\u003e\u003cp\u003e\u003cb\u003eMary Ellen Kassotakis, Ed.D., MBA, CPCC, CPT, \u003c\/b\u003e leads the Leadership Development Center of Excellence within Oracle's Global Organization and Talent Development group. She is certified as a leadership coach and as a Human Performance Technologist. She is a member of the Organization Development Network and serves on the International Leadership Association's Business Executive Committee.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 240\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.9 x 9.1 x 6.1 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e October 01, 2009\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":51756055527712,"sku":"9780470405437","price":29.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/9764\/5344\/files\/edfaed58bbba4b8bb5f5631ea26f5be4.webp?v=1780073296","url":"https:\/\/ebocreations.com\/products\/social-media-at-work-hardcover","provider":"The E-Book Oasis LLC","version":"1.0","type":"link"}