The Book on Retail Site Selection: Slaying the Location Dragon - Paperback

by Kelly C. Laughton (Author)

Why should only the big nationally branded retail chains get the best locations with the best visibility?

Let me show YOU how to Slay The Location Dragon for yourself

The Book on Retail Site Selection will empower you in your quest for the ideal location. You will learn:

- How to identify a strong location versus a weak location

- How to identify your target market, demographics and psychographics

- How you can get out of your lease if your business fails

- How to position yourself as the perfect tenant to potential landlords

Author Biography

Kelly C. Laughton is an award winning shopping centre marketing director, a top performing real estate manager for multiple branded retail chains, an award winning author and expert in retail location and branding strategy. She has over three decades of experience helping retailers and retail landlords achieve success and can help you avoid the pitfalls often suffered by companies and businesses as they expand their network of locations. To learn more and receive free bonuses, please go to www.TheDragonBooks.com