{"product_id":"the-brain-everything-you-need-to-know-paperback","title":"The Brain: Everything You Need to Know - Paperback","description":"\u003cp\u003eby \u003cb\u003eNew Scientist\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003eCongratulations! You're the proud owner of the most complex information processing device in the known universe. The human brain comes equipped with all sorts of useful design features, but also many bugs and weaknesses. Problem is you don't get an owner's manual. You have to just plug and play. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eAs a result, most of us never properly understand how our brains work and what they're truly capable of. We fail get the best out of them, ignore some of their most useful features and struggle to overcome their design faults. \u003cp\u003e\u003c\/p\u003eFeaturing witty essays\u003ci\u003e\u003c\/i\u003eand fascinating 'try this at home' experiments, \u003ci\u003eNew Scientist \u003c\/i\u003etake you on a journey through intelligence, memory, creativity, the unconscious and beyond. From the strange ways to distort what we think of as 'reality' to the brain hacks that can improve memory, \u003ci\u003eThe Brain: A User's Guide\u003c\/i\u003e will help you understand your brain and show you how to use it to its full potential.\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003eSince 1956, \u003ci\u003eNew Scientist\u003c\/i\u003e has established a world-beating reputation for exploring and uncovering the latest developments and discoveries in science and technology, placing them in context and exploring what they mean for the future. Each week through a variety of different channels, including print, online, social media and more, \u003ci\u003eNew Scientist\u003c\/i\u003e reaches over 5 million highly engaged readers around the world. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eFollow \u003ci\u003eNew Scientist\u003c\/i\u003e on Twitter: @newscientist\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 224\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 1.18 x 7.56 x 5.04 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e July 19, 2022\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":51766495674656,"sku":"9781529363319","price":14.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/9764\/5344\/files\/9508845700158cbb92d7504b2c44c474.webp?v=1780293796","url":"https:\/\/ebocreations.com\/products\/the-brain-everything-you-need-to-know-paperback","provider":"The E-Book Oasis LLC","version":"1.0","type":"link"}