The Branding of Polaroid - Paperback
$46.03
by Paul Giambarba (Author)
How we beat Eastman Kodak and its little yellow boxes in the marketplace despite a clunky product and an irrelevant corporate name. Paul Giambarba was Polaroid's first art director and creator of corporate image development and product identity.
Number of Pages: 146
Dimensions: 0.38 x 8.5 x 8.5 IN
Illustrated: Yes
Publication Date: September 15, 2014
Estimated delivery: June 11 - June 14, 2026
Secure Checkout
Free Returns
Proudly USA Based
Accepted Payment Methods