{"product_id":"the-green-to-gold-business-playbook-how-to-implement-sustainability-practices-for-bottom-line-results-in-every-business-function-hardcover","title":"The Green to Gold Business Playbook: How to Implement Sustainability Practices for Bottom-Line Results in Every Business Function - Hardcover","description":"\u003cp\u003eby \u003cb\u003eDaniel C. Esty\u003c\/b\u003e (Author), \u003cb\u003eP. J. Simmons\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\"Implement the green strategies outlined in Dan Esty's and Andrew Winston's bestseller \u003ci\u003eGreen to Gold\"\u003c\/i\u003e \u003c\/p\u003e\u003cp\u003eHard-nosed business advice for gaining competitive advantage through sustainability action in buildings and operations, information technology, product design, sourcing, manufacturing, logistics and transportation, marketing, accounting, and other key business functions\u003c\/p\u003e \u003cp\u003eWhether you are a climate change skeptic or an environmentalist, sustainability issues cannot be ignored in today's corporate world. With rising energy and natural resource costs, intensified regulations, investor pressures, and a growing demand for environmentally friendly products, sustainability is no longer an option--it's a business imperative.\u003c\/p\u003e \u003cp\u003eUnlike many green business books, the \u003ci\u003ePlaybook\u003c\/i\u003e skips the environmental ideology and deals exclusively with tools and strategies that have been shown to cut costs, reduce risks, drive revenues, and build brand identity.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eBuilds on Dan Esty and Andrew Winston's prizewinning \u003ci\u003eGreen to Gold\u003c\/i\u003e, which has become a business classic and a staple of management training across the world.\u003c\/li\u003e \u003cli\u003eShows in detail how each business function or department can achieve an eco-advantage over the competition\u003c\/li\u003e \u003cli\u003eOffers frameworks, checklists, and action plans applicable to any business-big or small, in manufacturing or services\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003eThe Green to Gold Business Playbook\u003c\/i\u003e gives you the tools to make green work\u003ci\u003e-\u003c\/i\u003eand work profitably-for your business.\u003c\/p\u003e\u003ch3\u003eFront Jacket\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eBASED ON THE BESTSELLING BOOK \u003ci\u003eGREEN TO GOLD\u003c\/i\u003e BY DANIEL ESTY AND ANDREW WINSTON\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eWhether you are a climate-change skeptic or an ardent environmentalist, sustainability issues cannot be ignored in today's corporate world. With rising energy and natural resource costs, intensified regulations, investor pressures, and a growing demand for environmentally friendly products, sustainability is no longer an option--it's a business imperative. \u003c\/p\u003e\u003cp\u003eBuilding on the bestselling book \u003ci\u003eGreen to Gold\u003c\/i\u003e by Dan Esty and Andrew Winston, \u003ci\u003eThe Green to Gold Business Playbook\u003c\/i\u003e tells how to put sustainability considerations into practice for competitive advantage. While \u003ci\u003eGreen to Gold\u003c\/i\u003e explained whyevery business needs a sustainability strategy, the \u003ci\u003ePlaybook\u003c\/i\u003e spells out how to achieve an Eco-Advantage. This concrete guide shows the way to sustainability for companies of any size in any industry. \u003c\/p\u003e\u003cp\u003eFilled with essential tools and real-world examples, the \u003ci\u003ePlaybook\u003c\/i\u003e gives job-specific advice that can be read selectively or from cover to cover. Whether you're a CEO or a team leader, you'll get step-by-step guidance on how to: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eCut costs and increase profit margins by driving greater efficiencies in buildings and facilities, information technology, manufacturing, supply chain and logistics, and more \u003c\/li\u003e\n\u003cli\u003eGrow revenues by designing and marketing environmentally superior goods and services that meet your customers' desires for energy efficiency, reduced pollution, and healthier products \u003c\/li\u003e\n\u003cli\u003eBuild your brand and image by connecting with the values and rising expectations of consumers, employees, and other key stakeholders \u003c\/li\u003e\n\u003cli\u003eIdentify and reduce regulatory risks across your value chain \u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eFailing to stay on top of sustainability trends will hurt your company. But implementing an Eco-Advantage strategy could vault you into industry leadership with huge revenue gains and unmatched customer loyalty. \u003ci\u003eThe Green to Gold Business Playbook\u003c\/i\u003e will tell you everything about the \u003ci\u003ehow\u003c\/i\u003e of sustainability. The only question you'll have left is \u003ci\u003ewhen\u003c\/i\u003e. \u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eDANIEL C. ESTY\u003c\/b\u003e is the coauthor of the sustainable business bestseller \u003ci\u003eGreen to Gold\u003c\/i\u003e. He is the Hillhouse Professor of Environmental Law and Policy at Yale University and Director of the Center for Business and the Environment at Yale. He served as a senior official at the U.S. Environmental Protection Agency and more recently as an energy and environmental advisor to the Obama presidential campaign and transition team. As Chairman of Esty Environmental Partners (www.EstyEP.com), he's advised CEOs across the world and designed strategies for 100+ companies in dozens of industries.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eP. J. SIMMONS\u003c\/b\u003e is Chairman of the Corporate Eco Forum (www.ecoforum.com), a preeminent network of senior Global 500 executives focused on sharing best and \"next\" practices in corporate sustainability and driving ecoinnovation. He has worked as a sustainability analyst, strategist, and bridge-builder for fifteen years; is founder of the Woodrow Wilson International Center for Scholars' Environmental Change and Security Program; and was deputy chair for climate and energy at the Clinton Global Initiative. P.J. is a life member of the Council on Foreign Relations. \u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 464\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 1.35 x 10 x 7.3 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e April 19, 2011\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":51762031558944,"sku":"9780470590751","price":44.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/9764\/5344\/files\/2342fa19c6905bc285a17a841864470d.webp?v=1780215397","url":"https:\/\/ebocreations.com\/products\/the-green-to-gold-business-playbook-how-to-implement-sustainability-practices-for-bottom-line-results-in-every-business-function-hardcover","provider":"The E-Book Oasis LLC","version":"1.0","type":"link"}