{"product_id":"the-he-man-effect-how-american-toymakers-sold-you-your-childhood-hardcover","title":"The He-Man Effect: How American Toymakers Sold You Your Childhood - Hardcover","description":"\u003cp\u003eby \u003cb\u003eBrian Box Brown\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eBrian \"Box\" Brown brings history and culture to life through his comics. In his new graphic novel, he unravels how marketing that targeted children in the 1980s has shaped adults in the present.\u003cbr\u003e\u003c\/b\u003e\u003cbr\u003ePowered by the advent of television and super-charged by the deregulation era of the 1980s, media companies and toy manufacturers joined forces to dominate the psyches of American children. But what are the consequences when a developing brain is saturated with the same kind of marketing bombardment found in Red Scare propaganda? \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eBrian \"Box\" Brown's \u003ci\u003eThe He\u003c\/i\u003e\u003ci\u003e-Man Effect\u003c\/i\u003e shows how corporate manipulation brought muscular, accessory-stuffed action figures to dizzying heights in the 1980s and beyond. Bringing beloved brands like He-Man, Transformers, My Little Pony, and even Mickey Mouse himself into the spotlight, this graphic history exposes a world with no rules and no concern for results beyond profit.\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003cb\u003eBrian \"Box\" Brown\u003c\/b\u003e is an Eisner Award-winning author whose comics have appeared in the \u003ci\u003eNew York Times\u003c\/i\u003e, \u003ci\u003ePlayboy\u003c\/i\u003e, and \u003ci\u003eNew York\u003c\/i\u003e magazine. His books include the \u003ci\u003eNew York Times\u003c\/i\u003e-bestselling \u003ci\u003eAndre the Giant: Life and Legend\u003c\/i\u003e, \u003ci\u003eTetris: The Games People Play\u003c\/i\u003e, \u003ci\u003e Is This Guy for Real?\u003c\/i\u003e\u003ci\u003e: \u003c\/i\u003e \u003ci\u003eThe Unbelievable Andy Kaufman\u003c\/i\u003e, \u003ci\u003e Cannabis: The Illegalization of Weed in America\u003c\/i\u003e, \u003ci\u003eChild Star\u003c\/i\u003e, and \u003ci\u003eAccidental Czar \u003c\/i\u003e(with writer Andrew S. Weiss). boxbrown.com\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 272\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 1.1 x 8.6 x 6.2 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e July 11, 2023\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":51772598747424,"sku":"9781250261403","price":26.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/9764\/5344\/files\/899244320433a3aa487d2fa3f80c34be.webp?v=1780409210","url":"https:\/\/ebocreations.com\/products\/the-he-man-effect-how-american-toymakers-sold-you-your-childhood-hardcover","provider":"The E-Book Oasis LLC","version":"1.0","type":"link"}