{"product_id":"the-kind-spider-marketing-planner-paperback","title":"The Kind Spider Marketing Planner - Paperback","description":"\u003cp\u003eby \u003cb\u003eRachel A. Klaver\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eCreate a clear and usable content marketing plan to help you get results from your marketing efforts. Based around Rachel Klaver's framework in 'Be a Spider, Build a Web: Sticky Content For Small Businesses, ' this planner will help you create a clear plan across twelve months to help set goals, change habits, add structure and give you a springboard to implement a content marketing strategy that best suits your business.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIn the planner, you'll be able to: \u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eCheck your business is moving in a direction that inspires and excites you.\u003c\/li\u003e\n\u003cli\u003eSet clear goals to reach.\u003c\/li\u003e\n\u003cli\u003eIdentify the habits you'll need to take action on the goals.\u003c\/li\u003e\n\u003cli\u003eMeasure your sales goals for the year.\u003c\/li\u003e\n\u003cli\u003eIdentify the marketing activity you need to do weekly, monthly, quarterly, and annually.\u003c\/li\u003e\n\u003cli\u003eCreate a quarterly development plan.\u003c\/li\u003e\n\u003cli\u003eCreate a weekly activity plan.\u003c\/li\u003e\n\u003cli\u003eIdentify your \"iceberg\" offers.\u003c\/li\u003e\n\u003cli\u003eDefine your ideal customer.\u003c\/li\u003e\n\u003cli\u003eCreate your \"sticky web\" of content.\u003c\/li\u003e\n\u003cli\u003eIdentify your core content structure.\u003c\/li\u003e\n\u003cli\u003eRecord your favorite hooks and call to actions.\u003c\/li\u003e\n\u003cli\u003eTrack your marketing activity.\u003c\/li\u003e\n\u003cli\u003eCreate a monthly plan.\u003c\/li\u003e\n\u003cli\u003ePrepare for the following twelve months.\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eStay on track, stay motivated, and track both your activity and progress with this useful, practical planner specifically designed for small business owners managing their marketing\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e106 pages. \u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 110\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.3 x 11.69 x 8.27 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e November 17, 2023\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":51780587258144,"sku":"9780473698140","price":26.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/9764\/5344\/files\/5fd84af1533c3db130ae940a1c03ab17.webp?v=1780531851","url":"https:\/\/ebocreations.com\/products\/the-kind-spider-marketing-planner-paperback","provider":"The E-Book Oasis LLC","version":"1.0","type":"link"}