{"product_id":"the-man-who-lied-to-his-laptop-what-we-can-learn-about-ourselves-from-our-machines-paperback","title":"The Man Who Lied to His Laptop: What We Can Learn About Ourselves from Our Machines - Paperback","description":"\u003cp\u003eby \u003cb\u003eClifford Nass\u003c\/b\u003e (Author), \u003cb\u003eCorina Yen\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003cb\u003eCounterintuitive insights about building successful relationships- based on research into human-computer interaction. \u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eBooks like \u003ci\u003ePredictably Irrational\u003c\/i\u003e and \u003ci\u003eSway\u003c\/i\u003e have revolutionized how we view human behavior. Now, Stanford professor Clifford Nass has discovered a set of rules for effective human relationships, drawn from an unlikely source: his study of our interactions with computers. \u003cp\u003e\u003c\/p\u003eBased on his decades of research, Nass demonstrates that-although we might deny it-we treat computers and other devices like people: we empathize with them, argue with them, form bonds with them. We even lie to them to protect their feelings. \u003cp\u003e\u003c\/p\u003eThis fundamental revelation has led to groundbreaking research on how people should behave with one another. Nass's research shows that: \u003cul\u003e\n\u003cli\u003eMixing criticism and praise is a wildly ineffective method of evaluation\u003c\/li\u003e\n\u003cli\u003eFlattery works-even when the recipient knows it's fake\u003c\/li\u003e\n\u003cli\u003eIntroverts and extroverts are each best at selling to one of their own\u003c\/li\u003e\n\u003c\/ul\u003eNass's discoveries provide nothing less than a new blueprint for successful human relationships.\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003cb\u003eClifford Nass\u003c\/b\u003e is the Thomas M. Storke Professor at Stanford University and director of the Communication between Humans and Interactive Media (CHIMe) Lab. He is a popular designer, consultant, and keynote speaker, and is widely quoted by the media on issues such as the impact of multitasking on young minds. He lives in Silicon Valley.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 256\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.7 x 8.4 x 5.4 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e June 26, 2012\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":51749632180512,"sku":"9781617230042","price":27.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/9764\/5344\/files\/38b53558cf4cf5b461f5236141f0cdac.webp?v=1779935365","url":"https:\/\/ebocreations.com\/products\/the-man-who-lied-to-his-laptop-what-we-can-learn-about-ourselves-from-our-machines-paperback","provider":"The E-Book Oasis LLC","version":"1.0","type":"link"}