by John Livesay (Author), Judy Robinett (Foreword by)

Nationally recognized sales expert and media personality John Livesay interviews thought-leaders in several industries in search of the "perfect pitch." In these candid one-on-one interviews, Livesay explores why some pitches are wildly successful and others fall flat. Vivid examples, proven methods, and real-world take away make this a must-read for anyone looking to craft and hone a winning pitch.