{"product_id":"you-may-also-like-taste-in-an-age-of-endless-choice-paperback","title":"You May Also Like: Taste in an Age of Endless Choice - Paperback","description":"\u003cp\u003eby \u003cb\u003eTom Vanderbilt\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003cb\u003eWhy do we get so embarrassed when a colleague wears the same shirt? Why do we eat the same thing for breakfast every day, but seek out novelty at lunch and dinner? How has streaming changed the way Netflix makes recommendations? Why do people think the music of their youth is the best? How can you spot a fake review on Yelp?\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e Our preferences and opinions are constantly being shaped by countless forces - especially in the digital age with its nonstop procession of \"thumbs up\" and \"likes\" and \"stars.\" Tom Vanderbilt, bestselling author of \u003ci\u003eTraffic\u003c\/i\u003e, explains why we like the things we like, why we hate the things we hate, and what all this tell us about ourselves. \u003cp\u003e\u003c\/p\u003e With a voracious curiosity, Vanderbilt stalks the elusive beast of taste, probing research in psychology, marketing, and neuroscience to answer myriad complex and fascinating questions. If you've ever wondered how Netflix recommends movies or why books often see a sudden decline in Amazon ratings after they win a major prize, Tom Vanderbilt has answers to these questions and many more that you've probably never thought to ask.\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003cb\u003eTOM VANDERBILT\u003c\/b\u003e has written for many publications and is a contributing editor of \u003ci\u003eWired \u003c\/i\u003e(U.K.), \u003ci\u003eOutside, \u003c\/i\u003e and \u003ci\u003eArtforum.\u003c\/i\u003e He is the author of \u003ci\u003eTraffic: Why We Drive the Way We Do (and What It Says About Us)\u003c\/i\u003e and \u003ci\u003eSurvival City: Adventures Among the Ruins of Atomic America\u003c\/i\u003e. He has been a visiting scholar at NYU's Rudin Center for Transportation Policy and Management, a research fellow at the Canadian Centre for Architecture, a fellow at the Design Trust for Public Space, and a winner of the Warhol Foundation Arts Writers Grant, among other honors. He lives in Brooklyn, N.Y.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 400\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.9 x 8 x 5.2 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e April 18, 2017\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":51754203152672,"sku":"9780307948595","price":16.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/9764\/5344\/files\/4f1dadc31aa4a67c4be8d77ade0196e2.webp?v=1780035642","url":"https:\/\/ebocreations.com\/products\/you-may-also-like-taste-in-an-age-of-endless-choice-paperback","provider":"The E-Book Oasis LLC","version":"1.0","type":"link"}